Terms of Service
Last updated: 19 October 2026
1. Agreement to terms
These terms are a contract between you and Nurani Ventures Ltd ("we", "us"). DealerPilot is operated by Nurani Ventures Ltd, a company registered in England and Wales (Company No. 17496153). Registered office: 128 City Road, London, EC1V 2NX, United Kingdom. DealerPilot ("the Service") is the dealership management platform we operate, including our website and mobile applications.
By accessing or using the Service, you agree to be bound by these Terms of Service. If you do not agree, do not use the Service. We may update these terms from time to time; continued use after changes constitutes acceptance.
2. Description of service
DealerPilot is a software-as-a-service platform for dealership management, including inventory, sales, CRM, invoicing, workflow, a leads inbox, customer messaging by SMS, WhatsApp and email, an AI assistant, mobile apps, partner integrations, and related features. The Service is intended for use by independent UK car dealers and their authorised staff. We reserve the right to modify or discontinue features with reasonable notice where practicable.
3. Account and use
You must provide accurate information when registering and keep your account secure. You are responsible for all activity under your account and for ensuring that your use complies with applicable laws. You must not misuse the Service, attempt to gain unauthorised access, or use it for any illegal purpose.
4. Subscription and payment
Paid plans are billed in advance, monthly, or on the price and payment terms set out in a quote we have agreed with you in writing (for example for Enterprise or annual billing). Fees are payable to Nurani Ventures Ltd and are in GBP. Nurani Ventures Ltd is not registered for VAT, so no VAT is charged. Payment is processed by our payment provider (Stripe). You must provide valid payment details for paid plans. Failure to pay may result in suspension or termination of access. Refunds are at our discretion unless required by law.
5. Free trial
New dealerships get a free trial (currently 14 days). At the end of the trial you need to choose a paid plan to keep using the Service. We will not charge you during the trial without your explicit agreement to a paid plan. Features available depend on your plan; if a plan change removes a feature you use, we will give you notice before it stops working.
6. Termination
You may cancel your subscription at any time. We may suspend or terminate your access for breach of these terms, non-payment, or for operational or legal reasons, with notice where reasonable. On termination, your right to use the Service ceases. We may retain data in accordance with our Privacy Policy.
7. Customer communications
When you use DealerPilot to contact your customers by SMS, WhatsApp or email, you are the sender and are responsible for the messages and for having a lawful basis to send them, including any consent required for marketing under UK GDPR and the Privacy and Electronic Communications Regulations. You must follow the WhatsApp Business and Meta commerce policies, and the rules of SMS carriers, and must not send spam or unlawful content. We may pause messaging for an account where we reasonably believe these rules are being broken or a provider asks us to.
8. AI features and third-party data
AI features (such as Ask AI, voice transcription, number plate reading and lead email parsing) and data from third-party sources (such as DVLA, MOT history, vehicle data providers, address lookups, Companies House and the FCA register) are provided to help you, but may be incomplete or wrong. You must check important details yourself before relying on them, for example in adverts, invoices, sale documents or finance paperwork.
9. Integrations and third-party services
You can connect third-party services to DealerPilot, such as WhatsApp, marketplaces, your website or partner integrations using our API. When you do, you authorise us to exchange the relevant data with that service on your behalf. Third-party services are provided under their own terms and we are not responsible for them. API credentials must be kept secure and used only for the integration they were issued for; we may suspend credentials that are misused or put the Service at risk.
10. Data protection
For personal data about your customers and staff that you put into or receive through the Service, you are the controller and we are your processor. These terms are our contract with you under Article 28 UK GDPR. We will:
- process that data only on your documented instructions (including through your use of the Service), unless the law requires otherwise;
- make sure people authorised to process it are bound by confidentiality;
- keep appropriate technical and organisational security measures in place;
- use only the sub-processors listed in our Privacy Policy, under written terms giving equivalent protection, and update that list before adding or replacing one so you can object;
- help you respond to data subject requests and meet your obligations on security, breach notification and data protection impact assessments, taking into account the nature of the processing;
- tell you without undue delay after becoming aware of a personal data breach affecting your data;
- at the end of the Service, delete or return your data at your choice, unless the law requires us to keep it; and
- make available the information reasonably needed to show we meet these obligations, and allow for reasonable audits.
The processing covers the categories of data and individuals described in our Privacy Policy, for as long as you use the Service. You are responsible for having a lawful basis for the data you put into the Service and for the instructions you give us.
11. Disclaimer and limitation of liability
The Service is provided "as is". We do not guarantee uninterrupted or error-free operation. To the fullest extent permitted by law, we exclude all warranties and are not liable for any indirect, consequential, or special loss, or for loss of profit, data, or business. Our total liability in connection with the Service shall not exceed the fees you paid to us in the twelve months before the claim. Nothing in these terms excludes or limits our liability for death or personal injury caused by negligence, fraud, or any liability that cannot be excluded by law.
12. Intellectual property
We own or license all rights in the Service, including software, design, and branding. You receive a limited right to use the Service in accordance with these terms. You retain ownership of your data; you grant us a licence to use it to provide the Service, and to use it in aggregated or anonymised form (which does not identify you or your customers) to improve the Service.
13. Governing law and jurisdiction
These terms are governed by the laws of England and Wales. Any disputes are subject to the exclusive jurisdiction of the courts of England and Wales.
14. Contact
For questions about these terms, contact us at info@dealerpilot.co.uk. DealerPilot is operated by Nurani Ventures Ltd, a company registered in England and Wales (Company No. 17496153). Registered office: 128 City Road, London, EC1V 2NX, United Kingdom.